Fit Fiends is mobile application that tasks users with the care of a companion character/Fiend through healthy lifestyle decisions and other variables which then reward points, achievements, and trophies based on these inputs. Users care for their Fiend by scanning in the foods that they eat throughout the day to hypothetically”feed their fiend”. The foods that users scan in are scored healthiness and points are awarded to the user. User also care for their fiend by tracking their steps from Health app to “workout their fiend” and are awarded points for how many steps they complete. As users collect these points, the points can be used in the games within the app, to redeem coupons from brands we have partnered with.